Lavora in modo intelligente, non duro
Tallinn, 26 marzo, 10.30-17.00
Tallink Spa & Conference Hotel
Work Smart, Not Hard is a free seminar day for hoteliers who want to stay ahead in a rapidly evolving industry. The event focuses on how AI, revenue management, and data-driven tools are transforming hotel performance helping you make smarter decisions, increase revenue, and run more efficient operations.
This year also features a special AI workshop by Kristo Peterson (Norela AI), where you’ll learn how to build your own AI agents using Claude to automate workflows, with real-life examples from other hoteliers.
Sponsorizzato da:
Sponsorizzato da:
Programma
9:00
Welcome coffee & Registration
10:00
Opening Words From Organizers
10:15
Baltic Hotel Performance in European Context
Michal Rao―STR
10:35
Leveraging AI to Boost Direct Bookings and Maximize Hotel Revenue
Andris Malahovskis― Lighthouse
10:55
Why your Team could beat AI every time
Tomasz Leszczynski― BEONx
11:15
Revenue & Distribution Panel
Moderator: Andris Malahovskis
Panelists: Jolanta Bonter― Profitroom, Adam Horvath― D-Edge
12:00
Lunch
13:00
Fireside Chat: Is AI going to replace your job?
Gatis Romanovskis― Latvian Association of Artificial Intelligence, ANIMAS
Moderator: Kadi Saadlo―HotelBuddy
13:25
Shaping the Future of Hospitality: Innovation in Everyday Operations
Vasily Tsypun―Sweeply
13:45
Building Hotels in 2026+: What’s Changing and Why It Matters
Moderator: Kimmo Virtanen
Panelists: Tauri Sumberg― Legend Hotels, Keystone Collection
14:30
Coffee Break
15:00
PMS News
Moderator: Māris Alnis
Panelists: Filip Kühnel― HotelTime, Inga Kinnas― BOUK, Katrin Vellesalu― BHRS, Kim Spolen― Stayntouch
15:45
Practical AI Workshop: How to build your own AI agents using Claude
Kristo Peterson― Kasulik AI
16:45
Closing, Aperitivo & Networking
FREE for Hoteliers
Limited number of seats are available,
max 2 people per hotel.
More info: hello@hotelbuddy.eu
Meet the Speakers
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